• Betontunnel
  • Betonwerk-Chnina
  • Segmentierung-Baustoffe
  • zentrale-Betonwerk
  • Betonfertigteile-2
  • Bohrlochbeton

Our solutions

  • Performance Benchmark (costs/ prices/ parameters) for purchasing or sales of all types of cement, mineral components (e.g fly-ash, natural pozzolana, slag, limestone …) as well as chemical admixtures to all Segments of Construction Market.
  • Innovative solutions in sales of gray construction cement, white cement, well cement & special binders by establishing powerful Product-Market- and Sales-Marketing Strategies.
  • Performance Benchmark (costs/ pricing/ parameters) of aggregates for purchasing and sales to all Market Segments of the Construction Market.
  • Design and optimisation of mixes in RMX-, Precast Elements- & Precast Products Industries.
  • Troubleshooting and complaint management to all Segments of Conctruction Market.
  • Moderation of project workshops, sales training & individual coaching directly at construction site

PERFORMANCE SELLING ACADEMY - the integrated approach of Performance Selling

beton

The sales of cement, aggregates, mineral components & chemical admixtures is based on representative application-driven Segmentations.

cpts

The «fit-to-application» benchmark operates with the aid of a complex PSA-INIT system (CPTS, field testing…). The results provide the performance-price ratio for cement, MIC, sand and chemical admixtures from consumer point of view.

performance
The PSA does not stop by marketing features and advantages, the system follows consequently the «path of investigating real needs». This results in creating tangible benefits to all in business involved partners (The so called PSA «benefit sharing»).